RSS stands for Real Simple Syndication. It can give your business great exposure and visits back to your web site. It is a traffic generator.
RSS lets subscribers know when something new is placed on your web site so that they can visit your site. And generating traffic to your business web site is what you want, especially if you are selling online.
I will be soon placing RSS feeds on my site, and if time permits, I will have a "how to" section on doing RSS.
In the mean time, check out my other offerings at http://www.alphacomputer.ca .
Have a great weekend all.
Jeff